Is it Time to Shift Your Company to a Custom Tech Platform?

26 Mar 2020

There comes a time during most businesses’ life-cycle where some self-critiquing takes place. The question of whether you can improve and enhance your businesses’ processes is a fair one, which can help determine whether you or your company require custom software solutions.

The notion of being able to eliminate wasted time and menial tasks can greatly improve a businesses’ productivity. For example, having someone manually input information in a spreadsheet can be outdated and unnecessary, as a custom software platform could help speed up this process or eliminate it completely. But how do you know if it’s time to make the jump from off-the-shelf software to something custom-built?

Are there similar daily issues that you deal with?

If a small number of staff continuously have the same issues on a daily basis, it means that there’s less time to spend on effective marketing, sales, and lead generation that leads to additional business. It could be far more effective to invest in developing some software that can streamline these activities, because the time it saves will substantially increase the business’s ability to open and close more transactions with clients.

Do you struggle keeping track of clients?

Does your business tend to lose track of important client information or resources? Even if you have it stored somewhere, is there time being wasted in pulling up this information? Having a Customer Relationship Management (CRM) system in the background to handle some of the more menial aspects of data capture can help to maintain good client relations but also requiring less effort on the part of the business’s employees.

Are you handling an increasing amount of data and information?

Having software that can provide order and structure to data management is worth its weight in gold; firstly because it shaves time off the task, and secondly because you’ll always know where to find what you need – no more searching endlessly for vital bits of info.

Is your business growing or likely to begin growing soon?

Growth for a smaller company can be a double-edged sword. One on hand, it’s fantastic, but on the other hand, it can bring its own challenges, such as how to manage the expansion, new clients, a bigger staff, and more complicated projects. Something that’s worth considering is projecting how operations will change when the business grows.

Luckily, with the amount of fast-growing tech more readily available to small and medium business owners managing a business is theoretically much easier now than ever before. Custom software that can improve the tasks specific to your company can enhance productivity, and therefore revenue, massively.

Furthermore, having a custom-developed solution for your business has a number of benefits, giving it longevity, allowing it to be easily upgradable, and it’ll help set your business apart.

So, if you’ve been toying with the idea of developing a distinct digital platform to get your company’s growth to the next level, get in touch with the team at My Online Presence and let them guide you on the way!

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